Aart Bontekoning

Social psychologist & generational expert, with over two decades of research into generational dynamics within organizations. Known for his groundbreaking work on the evolution of work habits across generations, he has developed a unique methodology that analyzes videotaped interactions to reveal how outdated practices can drain energy from all generations and dulls organisations. His research highlights the crucial role of older generations in supporting and nurturing the updates introduced by younger generations, comparing this process to the refreshing of water in a lake—essential for sustaining a vibrant and productive environment. With a proven track record in both academia and industry, Aart Bontekoning offers powerful insights into how organizations can embrace intergenerational collaboration to foster innovation, growth, and long-term success.