Opleiding: AI+ Microsoft 365 Copilot Sales Specialty™ eLearning

Turn Sales Insights into Action with Microsoft 365 Copilot for Personalized Engagement, Informed Decisions, and Responsible Growth

The AI+ Microsoft 365 Copilot Sales Specialty™ certification equips sales professionals, account managers, sales operations teams, and sales leaders with the knowledge and skills to apply artificial intelligence and Microsoft 365 Copilot across modern sales environments. The program explores AI foundations, Microsoft 365 Copilot, prompt engineering, customer engagement, prospecting, lead and opportunity management, sales analytics, forecasting, responsible AI, security, governance, workflow automation, AI agents, and sales transformation.

Sales Professionals: Sales representatives, account executives, and sales managers seeking to improve prospecting, customer communication, opportunity management, and productivity with AI.

Sales Operations and CRM Professionals: Those managing sales processes, CRM information, pipelines, and reporting who want to apply AI-assisted analysis and automation.

Business Development and Customer Engagement Teams: Professionals seeking to strengthen account research, lead qualification, personalized outreach, and customer relationship management.

Sales Leaders and Business Managers: Decision-makers looking to use Copilot for forecasting, performance analysis, sales planning, and team adoption.

Technology and Digital Transformation Professionals: Those supporting Microsoft 365, CRM platforms, and business applications who want to evaluate and support responsible AI-powered sales workflows.

• Strengthens everyday sales productivity:Apply Copilot across Outlook, Teams, Word, PowerPoint, and Excel to prepare communications, meetings, proposals, presentations, and reports.
• Supports informed sales decisions:Interpret customer information, pipeline activity, revenue trends, and performance metrics to guide account priorities and sales planning.
• Develops responsible AI practices:Evaluate generated outputs, protect customer information, and apply human judgment to customer-facing content and business decisions.
• Connects learning with practical application:Bring together sales strategy, prompts, analytics, automation, and business-impact measurement through an applied capstone project.
• Builds confidence to lead AI adoption:Learn to identify suitable sales workflows, evaluate Copilot’s business impact, and guide teams toward effective human-AI collaboration.

• 1.1 Introduction to Artificial Intelligence
• 1.2 Generative AI in Sales
• 1.3 AI-Powered Sales Lifecycle
• 1.4 AI Sales Use Cases
• 1.5 AI Limitations and Challenges
• 1.6 Case Studies

• 2.1 Introduction to Microsoft 365 Copilot
• 2.2 Microsoft 365 Copilot Ecosystem
• 2.3 Copilot for Sales Professionals
• 2.4 Working with Organizational Information
• 2.5 Copilot and Microsoft Sales Ecosystem
• 2.6 Case Studies

• 3.1 Fundamentals of Sales Prompt Engineering
• 3.2 Basic Prompting Techniques
• 3.3 Advanced Prompting Techniques
• 3.4 Sales-Specific Prompt Patterns
• 3.5 Prompt Evaluation and Optimization
• 3.6 Sales Prompt Library
• 3.7 Case Studies

• 4.1 Copilot for Outlook
• 4.2 Copilot for Microsoft Teams
• 4.3 Copilot for Microsoft Word
• 4.4 Copilot for Microsoft PowerPoint
• 4.5 Copilot for Microsoft Excel
• 4.6 Integrated Customer Engagement Workflow
• 4.7 Case Studies

• 5.1 AI-Powered Prospecting
• 5.2 Lead Generation and Qualification
• 5.3 Personalized Sales Engagement
• 5.4 Opportunity Management
• 5.5 Account Management
• 5.6 Sales Pipeline Management
• 5.7 Case Studies

• 6.1 Sales Data and Key Performance Indicators
• 6.2 Copilot for Excel Sales Analysis
• 6.3 AI-Assisted Sales Forecasting
• 6.4 Power BI for Sales Intelligence
• 6.5 Sales Decision Intelligence
• 6.6 Executive Sales Reporting
• 6.7 Case Studies

• 7.1 Responsible AI for Sales
• 7.2 AI Risks in Sales
• 7.3 Data Privacy and Security
• 7.4 Microsoft 365 Copilot Governance
• 7.5 Ethical AI-Powered Sales
• 7.6 Copilot Adoption in Sales Organizations
• 7.7 Case Studies

• 8.1 Future of AI-Powered Sales
• 8.2 Sales Workflow Automation
• 8.3 AI-Powered Sales Strategy
• 8.4 Measuring Copilot Business Impact
• 8.5 Capstone Project: AI-Powered Sales Solution
• 8.6 Capstone Presentation and Evaluation

• Microsoft 365 Copilot
• Microsoft 365 Copilot Chat
• Copilot in Outlook
• Microsoft Teams Copilot
• Copilot in Word
• Copilot in Excel
• Copilot in PowerPoint
• Dynamics 365 Sales
• Power Automate
• Power BI
• Microsoft Copilot Studio
• Microsoft Graph
• SharePoint
• Power Apps

Online proctored exam included, with one free retake.
Exam format: 50 questions, 70% passing, 90 minutes, online proctored exam

Access to all materials and exams is provided for 365 days after delivery.

De OCICT maatwerk-methode houdt in dat op basis van de behoefte van de klant - en indien nodig na een intakegesprek - een individueel opleidingstraject wordt opgesteld. De trainingen worden veelal individueel gevolgd, zodat iedere training een maatwerktraject is. Klassikale trainingen zijn natuurlijk mogelijk, mits ze aansluiten bij de leerbehoeften van de deelnemers / opdrachtgever.

Alle onderdelen van de training kennen een voortdurende wisselwerking tussen theorie en praktijk. De inhoud van de training kan vooraf per cursist worden aangepast en tijdens de cursus worden bijgesteld. De focus ligt op maatwerk: het traject wordt afgestemd op de doelstellingen van de deelnemer(s) en/of opdrachtgever, ongeacht of het individueel of klassikaal wordt aangeboden.