Kijk uit met labels als Duurzaam, Fairtrade, Eco-friendly

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Labels such as Fairtrade, Green Seal and Utz claim that a product was produced in a socially and environmentally sustainable way. However, new research by Associate Professor Frank Wijen of Rotterdam School of Management, Erasmus University (RSM) reveals that putting such labels on products – and trying to adhere to the principles and practices underlying standards to pursue sustainability – can deliver unintended negative consequences.

https://www.youtube.com/watch?v=AlDU6sKTdnk&feature=youtu.be

This can happen because it is difficult to monitor and regulate all the social and environmental effects during production processes in foreign countries. Also, a direct interrelation of causes and wider consequences is not easy to tell. For example, will a ban on child labour lead to better w...

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